Volume 45 Number 3
Website of the Month: A Catchall for Water Treatment—Stroking the Industry with a Broad Site
More and more, we’re seeing a greater influx of water treatment dealers in previously uncharted territory—commercial, industrial, small systems, office building applications. So, the question becomes, “Where can I find all these water segments under one website umbrella?” The following site is reviewed based on its potential to be a comprehensive stop for the aforementioned dealers.
Speaking of editors, I emailed the site’s editor and, on the same day, received a reply. Larry Chertoff runs the site and is also the president of EMA. He describes waterindustry.org as a “free non-commercial water news public service.” It was intended as the home page for the Water Industry Council when it was launched in 1996. Chertoff calls the site a “news, archive and background fact repository.” No sponsorship or fees exist and he says companies are free to submit press releases and job offerings at no charge. This may be something to consider for many of this column’s readers.
Walking the tightrope
Water Facts takes me to a Pandora’s box of news goodies that scrolls seemingly forever with links, charts and graphics littered all over. Fortunately, the page contains a table of contents-like listing near the top. Some topics found here are water filtration, microfiltration and ultraviolet water, and arsenic and hormones in our water. A very international-tinged flavor is evident within this section.
Next, Archives does what it says—a laundry list of articles with the most recent first. That’s the good news—the bad news is the most recent articles are from 1999. Sure, technologies may not have changed much during the past four years but updated material would better serve water treatment professionals. As a bonus, the bottom of the page contains several environmental links.
Supplier Directory may be the most intriguing portion of the site. It’s more than a listing of companies that submitted contact information. “Buyer’s Guide” would be a better description, which is what pops up when you click on the button. Once there, you are able to search by products, suppliers and categories.
The best feature
For those interested in company listings, you can find 1,328 companies that span 54 pages from A to Z (Aeration Industries International Inc. and Zumro Inc.). Before you ask…yes, each listing comes with its own link as well as a very generous amount of space for a company to toot its own horn. Not a bad deal for gratis (almost as good as the WC&P Buyer’s Guide—see the 2003-04 edition next month). An enticement to get more outside participation should always be applauded.
A look inside the ‘industry’—www.waterindustry.org