September 2005
Volume 47 Number 9

Overcoming the YUCK Factor
by C.F. Chubb Michaud   Pages: 

There is a tremendous psychological barrier to overcome before someone will drink apple juice out of a bed pan. Such was the finding of the research published by J. Stigler et al...

Click here to view additional information: 0905 Yuck Factor.pdf

To view in PDF format, you will need the FREE Adobe Acrobat Reader.