May 2011
Volume 53 Number 5
 
Cover
Ultraviolet Technology - A Primer
by Bruce Laing  Pages: 24-28
UV disinfection is an established technology supported by decades of use in applications from drug manufacturing to wastewater treatment.  read more
 
Global Trends Drive Growth of Advanced UV Disinfection for Smaller, Decentralized Applications
by Rick VanSant  Pages: 30-32
The world is moving toward best-practice water treatment protocols whereby, in simple terms, we will treat water when we take it out of the environment, treat it before we reuse or recycle it, and treat it before we put it back.  read more
 
Features
Water Testing for Legal Purposes
by Marianne Metzger  Pages: 34-36
When testing water, one must consider the intended use of the results, before determining what type of tests needs to be done. When testing for legal purposes,...   read more
 
Bigger Profits, Fewer Cancellations--Bye-Bye Large Retailer
by Gary Coon  Pages: 42-44
Sound like a tall order? It isn’t. It’s all about selling the right product at the right price. This is more easily accomplished by providing the proper incentives and employing the right sales technique.  read more
 
Aquatech 2011: Business and Fun Along San Antonio's Riverwalk
by Denise M. Roberts  Pages: 46-50
Sunny San Antonio, TX played host to WQA Aquatech 2011, providing welcome relief from freezing temperatures and snow for many attendees.   read more
 
PWQA Descends on California Capitol
by Frank DeSilva  Pages: 52-53
Legistlative Days 2011, which was held February 22 and 23 in Sacramento, afforded us the opportunity to discuss water issues face-to-face with many of the California State Senators and Assembly members.  read more
 
Aquatech 2011 Highlights: Canadian Legacies
by Kevin Wong  Pages: 54
The WQA Aquatech USA 2011 tradeshow and conference, the largest water treatment show on the continent, was held in March in San Antonio, TX.  read more
 
Web Exclusive
Columns
Creative Marketing: New Ads to Create Consumer Confidence for Softeners
by David H. Martin  Pages: 16-18 read more
 
Dealer Profile: It's All in the Family at American Pure Water
by Denise M. Roberts  Pages: 38 read more
 
Water Matters: Fail Safe In NSF/ANSI 55
by Rick Andrew  Pages: 56-58 read more
 
On Tap: Trade-Offs to Pandemic Disease Treatment - Impact of Increased Use of Medicines and Water Quality
by Kelly A. Reynolds, MSPH, Ph.D.  Pages: 60-64 read more
 
Viewpoint: Spring is the time for change
by Kurt C. Peterson, Publisher  Pages: 6 read more
 
Letters
by Frank A. Brigano, Ph.D.  Pages: 8 read more