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Current IssueJuly 07, 2015
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November 2005: Volume 47, Number 11

Creative Marketing: How to Work with Legal Professionals and Maximize Your Performance
by Henry Nowicki and Barbara Sherman

This article provides the water industry professional interested in becoming an 'expert witness' with introductory information to build their usefulness to an attorney and provides a guide to the vocabulary and processes that are part of working with legal counsel.

Click here to view additional information: 1105 creative marketing.pdf

To view in PDF format, you will need the FREE Adobe Acrobat Reader.

 
For earlier columns in this category, click on the link below or hit the 'List All' button.
Vieiwpoint: Summer is on the horizon!  June 2015
Vieiwpoint: When the standards change, be ready  May 2015
How to approach bigger applications
Vieiwpoint: Gearing up for a better year  March 2015
February 2015
New year, new chances for success
Closing another chapter
What if it doesn't pour
Gliding into fall
Water everywhere...but not a drop to drink
Lazy days of summer?
Is it really a better economy?