WC&P International
Home  |  Archive  |  Links  |  Media Kit  |  About WCP  |  Contact WCP  |  Glossary  |  Videos


Current IssueSeptember 03, 2015
Registered users login here to see extended content.
Ask The Expert: Getting started in the Sunshine State
Question: Q: My company is considering purchasing a water conditioning company, and I am looking for industry info. I need to review any market projections, governmental issues, etc. The company does primarily homes and restaurants in South Florida.

Can you help me with sources of this info? I am not in the industry currently, so I don't know where to start. I am looking for industry trade organizations, etc. Thanks.

Garrett Gerst, Marketing Manager
DH Supply Company, Inc.
Suwanee, Ga.

Answer: A: We would recommend you contact a few organizations for the information you're seeking. First, the association for this particular industry is the Water Quality Association, which serves the point-of-use/point-of-entry water quality improvement market. In addition to other resources, WQA can link you to the POU/POE dealer association in Florida and give you a list of WQA members in Florida. It can be reached at (630) 505-0160 or www.wqa.org

The primary third party product testing and certification organization is NSF International: (800) 673-6275 or www.nsf.org . Its website includes listings of products certified to ANSI/NSF standards.

For additional marketing statistics and demographics, I might suggest you contact Frost & Sullivan (www.frost.com/), The McIlvaine Company (www.mcilvainecompany.com/) or the Freedonia Group (freedonia.imrmall.com/).

Other information sources that may prove helpful for your particular needs include: • www.restaurant.org/states/fl.html—provides a link through the National Restaurant Association to their chapter in Florida. • www1.realtor.com/ASPContent/nar/Statelocal.asp—provides links to state associations from the National Realtor Association. • www.miami-realtors.com/—is the Realtor Association of Greater Miami and the Beaches.

We hope that helps you. Welcome to the industry.

Return to Ask The Expert index